Peter Horsfield
Resumo
A obra aborda o fenômeno do televangelismo norteamericano no século XX e sua repercussão na sociedade estadunidense junto à audiência e às igrejas locais.
SUMÁRIO
4 Preface
7 Chapter 1. The Emergence of Religious Television
15 Chapter 2: The Making of the Monopoly
26 Chapter 3: The Electronic Evangelists
36 Chapter 4: Religious Programs and Television Culture
49 Chapter 5: The Struggle within the Churches
70 Chapter 6: Research and Religious Television
77 Chapter 7: The Effects of Paid-Time Religious Programs on the Structure of Religious Television
88 Chapter 8: The Size of the Religious Television Audience
97 Chapter 9: Characteristics of the Religious Audience
110 Chapter 10: Religious Television and Attitude Change
120 Chapter 11: Religious Television and the Local Church
133 Chapter 12: Religious Television and American Culture
142 Chapter 13: The Future of Current Trends
148 Chapter 14: A Strategy for the Religious Use of Television
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